Search Engine Optimization

When a user types a keyword or phrase into a search engine, two kinds of results are returned - those that have been paid for by advertisers (sponsored results), and those that are natural search results (organic listings). Organic Search Engine Optimization (SEO) is a specialized technique that involves analyzing site architecture, indexable content, meta data etc. and enhancing the website so that the site is ranked highly in the search returns for given keywords.

Search Engine Optimization Options

Monthly SEO Service:

• Keyword Research:
  Uncover which keywords and phrases will bring the most qualified traffic to your website.
  
  
• Directory Submissions:
  Submit key sections of your website to appear within the major online directories.
  
  
• Search Engine Submissions:
  Submit the pages of your site so that they are included in the indexes of the major search engines and returned prominently when customers and qualified prospects query keywords that relate to your website's offering.
  
  
• Link Campaigns:
  Increase and improve the quantity and quality of external websites that link to pages on your site in order to enhance your site's visibility within search engines.
  
  
• Website Content Enhancements:
  Develop and enhance your website's content and navigational structure to make your site more appealing to search engines.

One Time Incremental SEO Packages

Base SEO Service:

• Full Keyword Research
• Meta Tag Development
• Submit to major search engines
• Strategic link building

Standard SEO Service:

• Full Keyword Research
• Meta Tag Development
• Submit to major search engines

Incite Interactive is firmly entrenched in keeping up with the ever-changing search algorithms on a day-to-day basis. We constantly evaluate and update our optimization methodologies as a result of our research, our results and our contact with leading search industry figures.

Typically, SEO and SEM campaigns will evolve and rankings will improve over time. We will continually refine the program to meet your changing goals and to reflect the way your prospective customers evolve their searches.